Category: Product Reviews and Buying Advice – Books, Stationery & Office Supplies

How Google Works Review

How Google Works Review.

Reasons to buy How Google Works.

  • Written by Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg explaining about Google’s culture, strategy, core value, hiring, communication, innovation and decision making
  • If you want to know to the one and only strategy of Google
  • If you want to know how Google build their corporate culture
  • If you want to know Google’s hiring strategy to recruit great employees
  • If you want to know Google’s 70/20/10 innovation rule
  • If you want to know why a smart creative is so important to Google
  • If you want to know how Google stays innovative
  • If you want to know the science of Google’s decision making

Reasons not to buy How Google Works.

  • Annoying humor found in the book
  • Since we are in the age of rapid technological change I am not really sure that many key principles outlined in the book can be applied in the present circumstances. Any way it is still a very good book to read

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Marketing 5.0: Technology for Humanity Review

Marketing 5.0: Technology for Humanity Review.

Reasons to buy Marketing 5.0: Technology for Humanity.

  • You want to know new strategies and frame works in marketing
  • The book describes about the components of Marketing 5.0 
  • If you want to learn more about generation gap and what marketing strategies for each generation
  • The important of Generation Z and Alpha for today’s marketing and who are they
  • How marketing activities create prosperity polarization and how to eliminate it
  • How to close a digital divide and how to get benefits from digitalization?
  • Digital transformation strategies for your organization
  • The next tech trends that will influence businesses and marketing strategies

Reasons not to buy Marketing 5.0: Technology for Humanity.

  • Since it is a marketing book so the book is not for anybody who wants to know very technical details about how technology helps improve marketing strategies
  • The content is similar to other marketing books of his. There is not much difference. It is just like combining his Marketing 4.0 and Marketing 3.0 together

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Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future Review

Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future Review.

Reasons to read Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future.

  • If you want to know Elon’s life story since he was youngand had a difficult childhood
  • If you want to know how Elonsurvived the school bullying when he was a kid
  • If you want to know how he lived on a limited budget when he moved to Canada
  • If you want to know how Elon built his Empire from Zip2 to PayPal and now Tesla, SpaceXand SolarCity
  • If you want to know Elon’s productivity secrets and his leadership style
  • If you want to know his big failures and how he overcame them to become one of the most successful entrepreneurs
  • And most importantly what motivates him to change the world

Reasons not to read Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future.

  • The book is poorly written. Totally confused by the time line
  • The book is about Elon Musk’s life lessons rather than his biography

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